Why these stories exist
Give children better words for hard moments.
Ellis Abel Learns turns courage, accountability, and resilience into stories families can read, discuss, and practice together.

The founder
Ellis Franks.
Author. Ironman. Systems architect.
Ellis Franks is the founder and author behind Ellis Abel Learns. A keynote speaker, Ironman and ultrarunner, and high-performance coach, Ellis has spent his career designing recursive systems that help people reach their potential.
He created Ellis Abel Learns to give the next generation a shared language for courage, accountability, and resilience through stories and daily practice.
FAQ
Questions families ask.
What is Ellis Abel Learns?
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An illustrated book series for kids ages 4–9, with guided lessons that help families turn each story's value into practice.
How is it different from other children's books or learning apps?
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Each story centers on one clear value and gives children and grown-ups a shared language for talking about hard moments.
Who is Ellis Abel?
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Ellis Abel is a curious and determined kid who represents every child learning to face challenges. His adventures teach that growth comes through courage, consistency, and compassion.
How do families and schools use it?
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Read the story, use the reflection questions, and choose one small practice to try together. The published collection is available through major booksellers.